Ashley Chow

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30 Jan 2019
Writing

How to Write About Pain

Sometimes life can slam into you and catch you off guard. I tried surfing for the first time this week so I was literally slammed into by waves. I’m sure my surfing experience will become the basis for a whole other blog post, but for now I’ve learnt that although the waves will keep coming, you don’t have to pick yourself up alone. When I couldn’t muster up the energy to write this week, my writer friend Rachel Kang kindly offered to take over for me. Although she lives halfway across the world, she has been such a light and a blessing. I know you’ll gain so much from her words.

***

Poison.

That’s the name of the first song I ever wrote.

I’d been sick, battling an incessant bout of sore throats. I later came to learn that this bout of sore throats wasn’t just a bout of sore throats—it was a bout with strep throat and, all those weeks, the strep throat had gone undetected and untreated.

I remember asking to sit on the sidelines in cheer practice and asking if I could just mouth the words without singing in chorus because I had no voice to yell or sing with.

These bouts with strep throat led to me developing, Rheumatic Fever—a rare disease that comes from untreated strep throat. It’s a triggering autoimmune condition that unleashes the antibodies in your body to fight against your own body.

It stole my heath and my heart; it stole my voice—my physical voice and my literal voice.

So I wrote.

I needed a song that reached the deepest depth of how I felt. So I wrote. I needed words that surfaced the sinking shoreline of my soul. So I wrote. I had no listening ears, none that would linger long enough to hear my broken heart day after day after day after day. So I wrote. I wrote because a journal doesn’t care how sappy you sound. It doesn’t fold in and close up when you set fire to its pages.

Like a punching bag, hanging high from the ceiling on chains that choke tight around to keep it suspended, a journal never gives—no matter how strong the punch is, it holds its own.

That’s why I wrote. And that’s why I think you should write, too.

I’ll never forget the words I penned for my song, “Poison.”

I can feel it
I know whenever it’s there
On my lips, on my tongue
I can feel it tear
At the voice 
That sings so strongly 
So weak, so fatigued
I can’t go on

Those words still touch me deep in places no other words can. And I know, without a shadow of a doubt, it’s because I wrote these words myself.

I’m sure there are places of pain in your heart—places where the sun hasn’t shined, places that are deep and are dark. Places begging to be seen or heard or understood. Begging for release and relief. So, here’s how you write about those places and that pain:

  1. Let your pain be personal before you make it public. Social media has made sharing our stories so easy; it’s become second nature to us to type up the things that we think and are feeling and to share them. I believe there’s a very defined differenced between writing to reveal and writing to heal. Writing to reveal makes sharing your story about others. Writing to heal keeps the process personal and preserves the purpose that your writing was first intended to serve. Writing that isn’t shared publicly is more prone to endure the practice of patience. By practicing patience, we give our hearts and our minds the space to process what is hurting, where it hurts, why it’s hurting, and what needs to happen to make sure that kind of hurt doesn’t happen again.

    Pray and push through your pain before you jump to promoting it. Sit with your pain before you seek to share about it. Rest, before you run to rush and tell the world about it. Linger in it for a little while, and then lean into the lesson that will inevitably come from it.
  2. Believe that journaling is a validated form of writing. Often times, people think that because their story of pain involves another person that they can’t write about it. That couldn’t be anymore far from the truth. The beauty about writing is that it can be all things: it can be a blog post that is public or a handwritten card that is only ever read by one. Writing can be quickly typing up an Instagram post that gets 1,000 double taps and hearts, or it can simply be a journal entry, to be seen by no eyes other than your own.
    The words in your journal are no less validated than the ones from that famous author on the pages of that book between your hands. Your writing doesn’t have to be popular in order to be powerful and your story doesn’t have to go public in order to be justified.
  3. Pick your poison. You’ve got to write in the way that best allows you to process and push through pain. When I write in my journal, I feel as though I’m able to write to release, to vent. But — it always just stops there; it’s never enough. When I write a song, though, I feel like I’m actually able to heal. I feel more free, I feel more moved to cry and sing and fight through how I’m feeling. When I blog, I feel as though I’m able to organize my thoughts. And, yet, I always feel like blogging is not a time for helping myself. Rather, my focus naturally rests heavily on writing to see others be helped. But, that’s just me personally.
    Writing your way through pain doesn’t have to look like someone else’s way. It doesn’t have to look like writing a best-selling novel or a sappy diary with lock and key. It might look like writing letters to yourself. Or keeping a notebook of poems by your bedside. Or an unpublished blog. Or iPhone notes in your phone whenever tears come bubbling to the surface.
  4. Don’t use published writing as way to get back at people. I learned this from a wise acquisitions editor from Revell back in 2012. There is a stark difference between writing that seeks to simply share a sentiment and writing that seeks to destroy. The closest thing I can compare this to is the kind of tension that takes place between rappers at odds with each other. Think Tupac and Biggie and their endless battle between each other through song. Decades later, both of their bodies laid in lower caskets beneath the ground, there’s no taking back or redeeming the violent words or the legacies they left upon this earth.
    When you look back on your words, do you want them to be written in such a way that they point to the rage and strife that you held against others? Or do you want your words to paint a picture of a person that pushed through their pain without dragging the names of others through the mud? A person who knew hurt (deeply and widely) but still found a way to heal, and help others too.

And your writing doesn’t have to be perfect. And you don’t have to bare it all or worry about doing it right. You need only to hold a pen in your hand and to touch its tip to the page. To make strokes and traces letters that form words.

Your heart will find its way from there.

Where do you see yourself falling on this list of thoughts on writing about pain? Do you feel as though this is something that you’re already doing, or trying to do? Or is writing about your pain hard to even think about, let alone write about?

***

Originally published on January 7, 2019 at www.rachelmariekang.com

Rachel Kang

Rachel Kang is a writer and editor. She is the creator of Indelible Ink, an online community for writers and want-to-be writers. She has written for (in)courage, The Daily Grace Co., and Charlotte Magazine, and is unapologetically passionate about words, stories, the creative process, deep cups of tea, and you. Hellos always welcome at Instagram.


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Hi, I’m Ash

Hi, I’m Ash

I put words to emotions, tell stories for brands, and spend more time in my feelings than Drake does. I also send love letters every Wednesday because let's be honest - nothing exciting ever happens on a Wednesday,

Is it Me You’re Looking For?

My Life in Squares

The truth about impact 💥

My first step to writing for the internet (and eventually starting this business) was starting my blog in 2018.

It felt very "ew cringe" at the time. 

But every week, I'd write personal essays about alll the feelings and wanting to be a Creative. 

The whole time, it felt like I was writing into a void with no one reading and no one taking me seriously. 

(And some weeks, I'd even let the self-doubt and lack of "views" stop me from publishing anything.)

But I continued writing and building my body of work. 

Eventually, my first blog post landed me my first client...

And sparked a chain of events that led to me starting my copywriting business full-time in 2020. 

Sharing this because when we first start creating or pivoting into something new... 

And it feels like we're gaining no views. No comments. No validation. And even losing parts of an existing audience... 

It's tempting to believe that what we're creating doesn't matter and we should give up. 

But earlier this year, I got an email from someone who stumbled on an old blog post then binge-read the rest. (Swipe to see*). 

The posts that I believed were reaching "no one" were actually finding their way to the screens of the people who needed to read them the most. 

If I'd let the self-doubt (and imaginary nay-sayers) stop me, I wouldn't have the business I have today. 

More importantly, my words would never have found their way to the people it was supposed to.

I've said it before and I'll say it again (mostly to remind myself):

1) Your creations have impact - even if you can't always see it. 

2) If you want to be a creative for the long-haul, you have to create. 

Even when the numbers fluctuate. 

Even when it feels like you're speaking into a void.

Even when all the mud you're throwing at the wall just isn't sticking. 

Because you never know who will end up reading and passing your creations on to the next person who needs them. 

*shared with consent

#freelancewriter #creativeentrepreneur #launchcopywriter #freelancingfemales #coursecreator #creativehobby #smallbusinessowner #entreprenuership #creatives #writersofig #onwriting #contentcreator
The truth about impact 💥

My first step to writing for the internet (and eventually starting this business) was starting my blog in 2018.

It felt very "ew cringe" at the time. 

But every week, I'd write personal essays about alll the feelings and wanting to be a Creative. 

The whole time, it felt like I was writing into a void with no one reading and no one taking me seriously. 

(And some weeks, I'd even let the self-doubt and lack of "views" stop me from publishing anything.)

But I continued writing and building my body of work. 

Eventually, my first blog post landed me my first client...

And sparked a chain of events that led to me starting my copywriting business full-time in 2020. 

Sharing this because when we first start creating or pivoting into something new... 

And it feels like we're gaining no views. No comments. No validation. And even losing parts of an existing audience... 

It's tempting to believe that what we're creating doesn't matter and we should give up. 

But earlier this year, I got an email from someone who stumbled on an old blog post then binge-read the rest. (Swipe to see*). 

The posts that I believed were reaching "no one" were actually finding their way to the screens of the people who needed to read them the most. 

If I'd let the self-doubt (and imaginary nay-sayers) stop me, I wouldn't have the business I have today. 

More importantly, my words would never have found their way to the people it was supposed to.

I've said it before and I'll say it again (mostly to remind myself):

1) Your creations have impact - even if you can't always see it. 

2) If you want to be a creative for the long-haul, you have to create. 

Even when the numbers fluctuate. 

Even when it feels like you're speaking into a void.

Even when all the mud you're throwing at the wall just isn't sticking. 

Because you never know who will end up reading and passing your creations on to the next person who needs them. 

*shared with consent

#freelancewriter #creativeentrepreneur #launchcopywriter #freelancingfemales #coursecreator #creativehobby #smallbusinessowner #entreprenuership #creatives #writersofig #onwriting #contentcreator
itsashchow
itsashchow
•
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The truth about impact 💥 My first step to writing for the internet (and eventually starting this business) was starting my blog in 2018. It felt very "ew cringe" at the time. But every week, I'd write personal essays about alll the feelings and wanting to be a Creative. The whole time, it felt like I was writing into a void with no one reading and no one taking me seriously. (And some weeks, I'd even let the self-doubt and lack of "views" stop me from publishing anything.) But I continued writing and building my body of work. Eventually, my first blog post landed me my first client... And sparked a chain of events that led to me starting my copywriting business full-time in 2020. Sharing this because when we first start creating or pivoting into something new... And it feels like we're gaining no views. No comments. No validation. And even losing parts of an existing audience... It's tempting to believe that what we're creating doesn't matter and we should give up. But earlier this year, I got an email from someone who stumbled on an old blog post then binge-read the rest. (Swipe to see*). The posts that I believed were reaching "no one" were actually finding their way to the screens of the people who needed to read them the most. If I'd let the self-doubt (and imaginary nay-sayers) stop me, I wouldn't have the business I have today. More importantly, my words would never have found their way to the people it was supposed to. I've said it before and I'll say it again (mostly to remind myself): 1) Your creations have impact - even if you can't always see it. 2) If you want to be a creative for the long-haul, you have to create. Even when the numbers fluctuate. Even when it feels like you're speaking into a void. Even when all the mud you're throwing at the wall just isn't sticking. Because you never know who will end up reading and passing your creations on to the next person who needs them. *shared with consent #freelancewriter #creativeentrepreneur #launchcopywriter #freelancingfemales #coursecreator #creativehobby #smallbusinessowner #entreprenuership #creatives #writersofig #onwriting #contentcreator
2 weeks ago
View on Instagram |
1/4
While it looks like I've got my snorkelling sh*t together -- not pictured is the literal sink-or-swim situation I found myself in 10 mins beforehand. 

On our first snorkelling stop - I found myself battered by the choppy waves, choking on mouthfuls of salt water, and forcing my cramping arms to paddle like my life depended on it (because it did).

And I was ready to retreat to the safety of our hotel’s paddle pool. 

But afterward, we went to a more serene snorkelling spot where the fish practically pose for selfies with you.

There, I could rest. I had time to appreciate the coral and remember why I loved snorkelling so much. And I could even practice my duck dives!

This wild snorkelling adventure got me thinking about what it's really like to be a business owner. 

I've spent the majority of my self-employed era diving into more sink-or-swim situations than I can count. 

From my first project, to my first launch, all the way to trying to find the right contractors to hire —

I've had to dive head-first outta my comfort zone and into the deep-end, and then paddle vigorously to stay afloat.

And I bet you have, too. 

Most of the time, it can feel like the tide is working against us. 

And when there’s no immediate lifeboat in sight, it can be tempting to throw up our arms and give up.

But while getting out of our comfort zones is crucial for becoming a better business owner (after all, smooth seas don’t make skilled sailors) —

I’m realising it’s ok to slink back to calmer waters every so often. To rest. To find the joy and remember what we love about business and why we got into it in the first place.

So if you’ve been battling rough seas where it feels like the tide is always against you — don’t abandon ship just yet. Take it as a sign to drop anchor for a while, float on serene waters, an
and rediscover why you started in the first place.

Remember, every ebb has its flow.
.
.
.
.
.
.
#freelancewriter #creativecopywriter #launchcopy #digitalproductlaunch #coursecreators #creativeentrepreneur #launchcopywriter #bali #snorkelling #onlinebusinessowner #businessadvice #freelancingadvice
While it looks like I've got my snorkelling sh*t together -- not pictured is the literal sink-or-swim situation I found myself in 10 mins beforehand. 

On our first snorkelling stop - I found myself battered by the choppy waves, choking on mouthfuls of salt water, and forcing my cramping arms to paddle like my life depended on it (because it did).

And I was ready to retreat to the safety of our hotel’s paddle pool. 

But afterward, we went to a more serene snorkelling spot where the fish practically pose for selfies with you.

There, I could rest. I had time to appreciate the coral and remember why I loved snorkelling so much. And I could even practice my duck dives!

This wild snorkelling adventure got me thinking about what it's really like to be a business owner. 

I've spent the majority of my self-employed era diving into more sink-or-swim situations than I can count. 

From my first project, to my first launch, all the way to trying to find the right contractors to hire —

I've had to dive head-first outta my comfort zone and into the deep-end, and then paddle vigorously to stay afloat.

And I bet you have, too. 

Most of the time, it can feel like the tide is working against us. 

And when there’s no immediate lifeboat in sight, it can be tempting to throw up our arms and give up.

But while getting out of our comfort zones is crucial for becoming a better business owner (after all, smooth seas don’t make skilled sailors) —

I’m realising it’s ok to slink back to calmer waters every so often. To rest. To find the joy and remember what we love about business and why we got into it in the first place.

So if you’ve been battling rough seas where it feels like the tide is always against you — don’t abandon ship just yet. Take it as a sign to drop anchor for a while, float on serene waters, an
and rediscover why you started in the first place.

Remember, every ebb has its flow.
.
.
.
.
.
.
#freelancewriter #creativecopywriter #launchcopy #digitalproductlaunch #coursecreators #creativeentrepreneur #launchcopywriter #bali #snorkelling #onlinebusinessowner #businessadvice #freelancingadvice
While it looks like I've got my snorkelling sh*t together -- not pictured is the literal sink-or-swim situation I found myself in 10 mins beforehand. 

On our first snorkelling stop - I found myself battered by the choppy waves, choking on mouthfuls of salt water, and forcing my cramping arms to paddle like my life depended on it (because it did).

And I was ready to retreat to the safety of our hotel’s paddle pool. 

But afterward, we went to a more serene snorkelling spot where the fish practically pose for selfies with you.

There, I could rest. I had time to appreciate the coral and remember why I loved snorkelling so much. And I could even practice my duck dives!

This wild snorkelling adventure got me thinking about what it's really like to be a business owner. 

I've spent the majority of my self-employed era diving into more sink-or-swim situations than I can count. 

From my first project, to my first launch, all the way to trying to find the right contractors to hire —

I've had to dive head-first outta my comfort zone and into the deep-end, and then paddle vigorously to stay afloat.

And I bet you have, too. 

Most of the time, it can feel like the tide is working against us. 

And when there’s no immediate lifeboat in sight, it can be tempting to throw up our arms and give up.

But while getting out of our comfort zones is crucial for becoming a better business owner (after all, smooth seas don’t make skilled sailors) —

I’m realising it’s ok to slink back to calmer waters every so often. To rest. To find the joy and remember what we love about business and why we got into it in the first place.

So if you’ve been battling rough seas where it feels like the tide is always against you — don’t abandon ship just yet. Take it as a sign to drop anchor for a while, float on serene waters, an
and rediscover why you started in the first place.

Remember, every ebb has its flow.
.
.
.
.
.
.
#freelancewriter #creativecopywriter #launchcopy #digitalproductlaunch #coursecreators #creativeentrepreneur #launchcopywriter #bali #snorkelling #onlinebusinessowner #businessadvice #freelancingadvice
While it looks like I've got my snorkelling sh*t together -- not pictured is the literal sink-or-swim situation I found myself in 10 mins beforehand. On our first snorkelling stop - I found myself battered by the choppy waves, choking on mouthfuls of salt water, and forcing my cramping arms to paddle like my life depended on it (because it did). And I was ready to retreat to the safety of our hotel’s paddle pool.  But afterward, we went to a more serene snorkelling spot where the fish practically pose for selfies with you. There, I could rest. I had time to appreciate the coral and remember why I loved snorkelling so much. And I could even practice my duck dives! This wild snorkelling adventure got me thinking about what it's really like to be a business owner. I've spent the majority of my self-employed era diving into more sink-or-swim situations than I can count. From my first project, to my first launch, all the way to trying to find the right contractors to hire — I've had to dive head-first outta my comfort zone and into the deep-end, and then paddle vigorously to stay afloat. And I bet you have, too. Most of the time, it can feel like the tide is working against us. And when there’s no immediate lifeboat in sight, it can be tempting to throw up our arms and give up. But while getting out of our comfort zones is crucial for becoming a better business owner (after all, smooth seas don’t make skilled sailors) — I’m realising it’s ok to slink back to calmer waters every so often. To rest. To find the joy and remember what we love about business and why we got into it in the first place. So if you’ve been battling rough seas where it feels like the tide is always against you — don’t abandon ship just yet. Take it as a sign to drop anchor for a while, float on serene waters, an and rediscover why you started in the first place. Remember, every ebb has its flow. . . . . . . #freelancewriter #creativecopywriter #launchcopy #digitalproductlaunch #coursecreators #creativeentrepreneur #launchcopywriter #bali #snorkelling #onlinebusinessowner #businessadvice #freelancingadvice
itsashchow
itsashchow
•
Follow
While it looks like I've got my snorkelling sh*t together -- not pictured is the literal sink-or-swim situation I found myself in 10 mins beforehand. On our first snorkelling stop - I found myself battered by the choppy waves, choking on mouthfuls of salt water, and forcing my cramping arms to paddle like my life depended on it (because it did). And I was ready to retreat to the safety of our hotel’s paddle pool.  But afterward, we went to a more serene snorkelling spot where the fish practically pose for selfies with you. There, I could rest. I had time to appreciate the coral and remember why I loved snorkelling so much. And I could even practice my duck dives! This wild snorkelling adventure got me thinking about what it's really like to be a business owner. I've spent the majority of my self-employed era diving into more sink-or-swim situations than I can count. From my first project, to my first launch, all the way to trying to find the right contractors to hire — I've had to dive head-first outta my comfort zone and into the deep-end, and then paddle vigorously to stay afloat. And I bet you have, too. Most of the time, it can feel like the tide is working against us. And when there’s no immediate lifeboat in sight, it can be tempting to throw up our arms and give up. But while getting out of our comfort zones is crucial for becoming a better business owner (after all, smooth seas don’t make skilled sailors) — I’m realising it’s ok to slink back to calmer waters every so often. To rest. To find the joy and remember what we love about business and why we got into it in the first place. So if you’ve been battling rough seas where it feels like the tide is always against you — don’t abandon ship just yet. Take it as a sign to drop anchor for a while, float on serene waters, an and rediscover why you started in the first place. Remember, every ebb has its flow. . . . . . . #freelancewriter #creativecopywriter #launchcopy #digitalproductlaunch #coursecreators #creativeentrepreneur #launchcopywriter #bali #snorkelling #onlinebusinessowner #businessadvice #freelancingadvice
1 month ago
View on Instagram |
2/4
Celebrating 6 months of married life with my partner in crime ❤ When people ask me what married life is like, I say:

 "It feels both utterly surreal and completely normal all at the same time."

 Surreal because I'm amazed at all the events that led us here. And normal because it feels like Ben has always been by my side. 

The past 6 months have been filled with new discoveries about each other's quirks. Escaping on many holidays. Binge watching tv shows in one night. Arguments over dishes, laundry, and who hogs the blanket the most. (PS. Our solution is to have 2 blankets). 

And while it's only a teeny, tiny toe dip into the pond of married life -- I can't wait to experience more surreal and normal moments life throws at us.
Celebrating 6 months of married life with my partner in crime ❤ When people ask me what married life is like, I say:

 "It feels both utterly surreal and completely normal all at the same time."

 Surreal because I'm amazed at all the events that led us here. And normal because it feels like Ben has always been by my side. 

The past 6 months have been filled with new discoveries about each other's quirks. Escaping on many holidays. Binge watching tv shows in one night. Arguments over dishes, laundry, and who hogs the blanket the most. (PS. Our solution is to have 2 blankets). 

And while it's only a teeny, tiny toe dip into the pond of married life -- I can't wait to experience more surreal and normal moments life throws at us.
Celebrating 6 months of married life with my partner in crime ❤ When people ask me what married life is like, I say:

 "It feels both utterly surreal and completely normal all at the same time."

 Surreal because I'm amazed at all the events that led us here. And normal because it feels like Ben has always been by my side. 

The past 6 months have been filled with new discoveries about each other's quirks. Escaping on many holidays. Binge watching tv shows in one night. Arguments over dishes, laundry, and who hogs the blanket the most. (PS. Our solution is to have 2 blankets). 

And while it's only a teeny, tiny toe dip into the pond of married life -- I can't wait to experience more surreal and normal moments life throws at us.
Celebrating 6 months of married life with my partner in crime ❤ When people ask me what married life is like, I say:

 "It feels both utterly surreal and completely normal all at the same time."

 Surreal because I'm amazed at all the events that led us here. And normal because it feels like Ben has always been by my side. 

The past 6 months have been filled with new discoveries about each other's quirks. Escaping on many holidays. Binge watching tv shows in one night. Arguments over dishes, laundry, and who hogs the blanket the most. (PS. Our solution is to have 2 blankets). 

And while it's only a teeny, tiny toe dip into the pond of married life -- I can't wait to experience more surreal and normal moments life throws at us.
Celebrating 6 months of married life with my partner in crime ❤ When people ask me what married life is like, I say:

 "It feels both utterly surreal and completely normal all at the same time."

 Surreal because I'm amazed at all the events that led us here. And normal because it feels like Ben has always been by my side. 

The past 6 months have been filled with new discoveries about each other's quirks. Escaping on many holidays. Binge watching tv shows in one night. Arguments over dishes, laundry, and who hogs the blanket the most. (PS. Our solution is to have 2 blankets). 

And while it's only a teeny, tiny toe dip into the pond of married life -- I can't wait to experience more surreal and normal moments life throws at us.
Celebrating 6 months of married life with my partner in crime ❤ When people ask me what married life is like, I say:

 "It feels both utterly surreal and completely normal all at the same time."

 Surreal because I'm amazed at all the events that led us here. And normal because it feels like Ben has always been by my side. 

The past 6 months have been filled with new discoveries about each other's quirks. Escaping on many holidays. Binge watching tv shows in one night. Arguments over dishes, laundry, and who hogs the blanket the most. (PS. Our solution is to have 2 blankets). 

And while it's only a teeny, tiny toe dip into the pond of married life -- I can't wait to experience more surreal and normal moments life throws at us.
Celebrating 6 months of married life with my partner in crime ❤ When people ask me what married life is like, I say:

 "It feels both utterly surreal and completely normal all at the same time."

 Surreal because I'm amazed at all the events that led us here. And normal because it feels like Ben has always been by my side. 

The past 6 months have been filled with new discoveries about each other's quirks. Escaping on many holidays. Binge watching tv shows in one night. Arguments over dishes, laundry, and who hogs the blanket the most. (PS. Our solution is to have 2 blankets). 

And while it's only a teeny, tiny toe dip into the pond of married life -- I can't wait to experience more surreal and normal moments life throws at us.
Celebrating 6 months of married life with my partner in crime ❤ When people ask me what married life is like, I say:

 "It feels both utterly surreal and completely normal all at the same time."

 Surreal because I'm amazed at all the events that led us here. And normal because it feels like Ben has always been by my side. 

The past 6 months have been filled with new discoveries about each other's quirks. Escaping on many holidays. Binge watching tv shows in one night. Arguments over dishes, laundry, and who hogs the blanket the most. (PS. Our solution is to have 2 blankets). 

And while it's only a teeny, tiny toe dip into the pond of married life -- I can't wait to experience more surreal and normal moments life throws at us.
itsashchow
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•
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Celebrating 6 months of married life with my partner in crime ❤ When people ask me what married life is like, I say: "It feels both utterly surreal and completely normal all at the same time." Surreal because I'm amazed at all the events that led us here. And normal because it feels like Ben has always been by my side. The past 6 months have been filled with new discoveries about each other's quirks. Escaping on many holidays. Binge watching tv shows in one night. Arguments over dishes, laundry, and who hogs the blanket the most. (PS. Our solution is to have 2 blankets). And while it's only a teeny, tiny toe dip into the pond of married life -- I can't wait to experience more surreal and normal moments life throws at us.
1 month ago
View on Instagram |
3/4
Bliss in Bali 🐠🌴 Spent a surreal week chasing waterfalls, visiting countless infinity pools, and making every hour happy hour.
Bliss in Bali 🐠🌴 Spent a surreal week chasing waterfalls, visiting countless infinity pools, and making every hour happy hour.
Bliss in Bali 🐠🌴 Spent a surreal week chasing waterfalls, visiting countless infinity pools, and making every hour happy hour.
Bliss in Bali 🐠🌴 Spent a surreal week chasing waterfalls, visiting countless infinity pools, and making every hour happy hour.
Bliss in Bali 🐠🌴 Spent a surreal week chasing waterfalls, visiting countless infinity pools, and making every hour happy hour.
Bliss in Bali 🐠🌴 Spent a surreal week chasing waterfalls, visiting countless infinity pools, and making every hour happy hour.
Bliss in Bali 🐠🌴 Spent a surreal week chasing waterfalls, visiting countless infinity pools, and making every hour happy hour.
Bliss in Bali 🐠🌴 Spent a surreal week chasing waterfalls, visiting countless infinity pools, and making every hour happy hour.
Bliss in Bali 🐠🌴 Spent a surreal week chasing waterfalls, visiting countless infinity pools, and making every hour happy hour.
Bliss in Bali 🐠🌴 Spent a surreal week chasing waterfalls, visiting countless infinity pools, and making every hour happy hour.
itsashchow
itsashchow
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Bliss in Bali 🐠🌴 Spent a surreal week chasing waterfalls, visiting countless infinity pools, and making every hour happy hour.
2 months ago
View on Instagram |
4/4

Recent Posts

  • When pre-launch doesn’t work

    September 2, 2023
  • A snorkelling mishap in the tropical deep end

    August 23, 2023
  • Who The Hell Am I??

    August 7, 2023

Ash In The Wild

The truth about impact 💥

My first step to writing for the internet (and eventually starting this business) was starting my blog in 2018.

It felt very "ew cringe" at the time. 

But every week, I'd write personal essays about alll the feelings and wanting to be a Creative. 

The whole time, it felt like I was writing into a void with no one reading and no one taking me seriously. 

(And some weeks, I'd even let the self-doubt and lack of "views" stop me from publishing anything.)

But I continued writing and building my body of work. 

Eventually, my first blog post landed me my first client...

And sparked a chain of events that led to me starting my copywriting business full-time in 2020. 

Sharing this because when we first start creating or pivoting into something new... 

And it feels like we're gaining no views. No comments. No validation. And even losing parts of an existing audience... 

It's tempting to believe that what we're creating doesn't matter and we should give up. 

But earlier this year, I got an email from someone who stumbled on an old blog post then binge-read the rest. (Swipe to see*). 

The posts that I believed were reaching "no one" were actually finding their way to the screens of the people who needed to read them the most. 

If I'd let the self-doubt (and imaginary nay-sayers) stop me, I wouldn't have the business I have today. 

More importantly, my words would never have found their way to the people it was supposed to.

I've said it before and I'll say it again (mostly to remind myself):

1) Your creations have impact - even if you can't always see it. 

2) If you want to be a creative for the long-haul, you have to create. 

Even when the numbers fluctuate. 

Even when it feels like you're speaking into a void.

Even when all the mud you're throwing at the wall just isn't sticking. 

Because you never know who will end up reading and passing your creations on to the next person who needs them. 

*shared with consent

#freelancewriter #creativeentrepreneur #launchcopywriter #freelancingfemales #coursecreator #creativehobby #smallbusinessowner #entreprenuership #creatives #writersofig #onwriting #contentcreator
The truth about impact 💥

My first step to writing for the internet (and eventually starting this business) was starting my blog in 2018.

It felt very "ew cringe" at the time. 

But every week, I'd write personal essays about alll the feelings and wanting to be a Creative. 

The whole time, it felt like I was writing into a void with no one reading and no one taking me seriously. 

(And some weeks, I'd even let the self-doubt and lack of "views" stop me from publishing anything.)

But I continued writing and building my body of work. 

Eventually, my first blog post landed me my first client...

And sparked a chain of events that led to me starting my copywriting business full-time in 2020. 

Sharing this because when we first start creating or pivoting into something new... 

And it feels like we're gaining no views. No comments. No validation. And even losing parts of an existing audience... 

It's tempting to believe that what we're creating doesn't matter and we should give up. 

But earlier this year, I got an email from someone who stumbled on an old blog post then binge-read the rest. (Swipe to see*). 

The posts that I believed were reaching "no one" were actually finding their way to the screens of the people who needed to read them the most. 

If I'd let the self-doubt (and imaginary nay-sayers) stop me, I wouldn't have the business I have today. 

More importantly, my words would never have found their way to the people it was supposed to.

I've said it before and I'll say it again (mostly to remind myself):

1) Your creations have impact - even if you can't always see it. 

2) If you want to be a creative for the long-haul, you have to create. 

Even when the numbers fluctuate. 

Even when it feels like you're speaking into a void.

Even when all the mud you're throwing at the wall just isn't sticking. 

Because you never know who will end up reading and passing your creations on to the next person who needs them. 

*shared with consent

#freelancewriter #creativeentrepreneur #launchcopywriter #freelancingfemales #coursecreator #creativehobby #smallbusinessowner #entreprenuership #creatives #writersofig #onwriting #contentcreator
itsashchow
itsashchow
•
Follow
The truth about impact 💥 My first step to writing for the internet (and eventually starting this business) was starting my blog in 2018. It felt very "ew cringe" at the time. But every week, I'd write personal essays about alll the feelings and wanting to be a Creative. The whole time, it felt like I was writing into a void with no one reading and no one taking me seriously. (And some weeks, I'd even let the self-doubt and lack of "views" stop me from publishing anything.) But I continued writing and building my body of work. Eventually, my first blog post landed me my first client... And sparked a chain of events that led to me starting my copywriting business full-time in 2020. Sharing this because when we first start creating or pivoting into something new... And it feels like we're gaining no views. No comments. No validation. And even losing parts of an existing audience... It's tempting to believe that what we're creating doesn't matter and we should give up. But earlier this year, I got an email from someone who stumbled on an old blog post then binge-read the rest. (Swipe to see*). The posts that I believed were reaching "no one" were actually finding their way to the screens of the people who needed to read them the most. If I'd let the self-doubt (and imaginary nay-sayers) stop me, I wouldn't have the business I have today. More importantly, my words would never have found their way to the people it was supposed to. I've said it before and I'll say it again (mostly to remind myself): 1) Your creations have impact - even if you can't always see it. 2) If you want to be a creative for the long-haul, you have to create. Even when the numbers fluctuate. Even when it feels like you're speaking into a void. Even when all the mud you're throwing at the wall just isn't sticking. Because you never know who will end up reading and passing your creations on to the next person who needs them. *shared with consent #freelancewriter #creativeentrepreneur #launchcopywriter #freelancingfemales #coursecreator #creativehobby #smallbusinessowner #entreprenuership #creatives #writersofig #onwriting #contentcreator
2 weeks ago
View on Instagram |
1/5
While it looks like I've got my snorkelling sh*t together -- not pictured is the literal sink-or-swim situation I found myself in 10 mins beforehand. 

On our first snorkelling stop - I found myself battered by the choppy waves, choking on mouthfuls of salt water, and forcing my cramping arms to paddle like my life depended on it (because it did).

And I was ready to retreat to the safety of our hotel’s paddle pool. 

But afterward, we went to a more serene snorkelling spot where the fish practically pose for selfies with you.

There, I could rest. I had time to appreciate the coral and remember why I loved snorkelling so much. And I could even practice my duck dives!

This wild snorkelling adventure got me thinking about what it's really like to be a business owner. 

I've spent the majority of my self-employed era diving into more sink-or-swim situations than I can count. 

From my first project, to my first launch, all the way to trying to find the right contractors to hire —

I've had to dive head-first outta my comfort zone and into the deep-end, and then paddle vigorously to stay afloat.

And I bet you have, too. 

Most of the time, it can feel like the tide is working against us. 

And when there’s no immediate lifeboat in sight, it can be tempting to throw up our arms and give up.

But while getting out of our comfort zones is crucial for becoming a better business owner (after all, smooth seas don’t make skilled sailors) —

I’m realising it’s ok to slink back to calmer waters every so often. To rest. To find the joy and remember what we love about business and why we got into it in the first place.

So if you’ve been battling rough seas where it feels like the tide is always against you — don’t abandon ship just yet. Take it as a sign to drop anchor for a while, float on serene waters, an
and rediscover why you started in the first place.

Remember, every ebb has its flow.
.
.
.
.
.
.
#freelancewriter #creativecopywriter #launchcopy #digitalproductlaunch #coursecreators #creativeentrepreneur #launchcopywriter #bali #snorkelling #onlinebusinessowner #businessadvice #freelancingadvice
While it looks like I've got my snorkelling sh*t together -- not pictured is the literal sink-or-swim situation I found myself in 10 mins beforehand. 

On our first snorkelling stop - I found myself battered by the choppy waves, choking on mouthfuls of salt water, and forcing my cramping arms to paddle like my life depended on it (because it did).

And I was ready to retreat to the safety of our hotel’s paddle pool. 

But afterward, we went to a more serene snorkelling spot where the fish practically pose for selfies with you.

There, I could rest. I had time to appreciate the coral and remember why I loved snorkelling so much. And I could even practice my duck dives!

This wild snorkelling adventure got me thinking about what it's really like to be a business owner. 

I've spent the majority of my self-employed era diving into more sink-or-swim situations than I can count. 

From my first project, to my first launch, all the way to trying to find the right contractors to hire —

I've had to dive head-first outta my comfort zone and into the deep-end, and then paddle vigorously to stay afloat.

And I bet you have, too. 

Most of the time, it can feel like the tide is working against us. 

And when there’s no immediate lifeboat in sight, it can be tempting to throw up our arms and give up.

But while getting out of our comfort zones is crucial for becoming a better business owner (after all, smooth seas don’t make skilled sailors) —

I’m realising it’s ok to slink back to calmer waters every so often. To rest. To find the joy and remember what we love about business and why we got into it in the first place.

So if you’ve been battling rough seas where it feels like the tide is always against you — don’t abandon ship just yet. Take it as a sign to drop anchor for a while, float on serene waters, an
and rediscover why you started in the first place.

Remember, every ebb has its flow.
.
.
.
.
.
.
#freelancewriter #creativecopywriter #launchcopy #digitalproductlaunch #coursecreators #creativeentrepreneur #launchcopywriter #bali #snorkelling #onlinebusinessowner #businessadvice #freelancingadvice
While it looks like I've got my snorkelling sh*t together -- not pictured is the literal sink-or-swim situation I found myself in 10 mins beforehand. 

On our first snorkelling stop - I found myself battered by the choppy waves, choking on mouthfuls of salt water, and forcing my cramping arms to paddle like my life depended on it (because it did).

And I was ready to retreat to the safety of our hotel’s paddle pool. 

But afterward, we went to a more serene snorkelling spot where the fish practically pose for selfies with you.

There, I could rest. I had time to appreciate the coral and remember why I loved snorkelling so much. And I could even practice my duck dives!

This wild snorkelling adventure got me thinking about what it's really like to be a business owner. 

I've spent the majority of my self-employed era diving into more sink-or-swim situations than I can count. 

From my first project, to my first launch, all the way to trying to find the right contractors to hire —

I've had to dive head-first outta my comfort zone and into the deep-end, and then paddle vigorously to stay afloat.

And I bet you have, too. 

Most of the time, it can feel like the tide is working against us. 

And when there’s no immediate lifeboat in sight, it can be tempting to throw up our arms and give up.

But while getting out of our comfort zones is crucial for becoming a better business owner (after all, smooth seas don’t make skilled sailors) —

I’m realising it’s ok to slink back to calmer waters every so often. To rest. To find the joy and remember what we love about business and why we got into it in the first place.

So if you’ve been battling rough seas where it feels like the tide is always against you — don’t abandon ship just yet. Take it as a sign to drop anchor for a while, float on serene waters, an
and rediscover why you started in the first place.

Remember, every ebb has its flow.
.
.
.
.
.
.
#freelancewriter #creativecopywriter #launchcopy #digitalproductlaunch #coursecreators #creativeentrepreneur #launchcopywriter #bali #snorkelling #onlinebusinessowner #businessadvice #freelancingadvice
While it looks like I've got my snorkelling sh*t together -- not pictured is the literal sink-or-swim situation I found myself in 10 mins beforehand. On our first snorkelling stop - I found myself battered by the choppy waves, choking on mouthfuls of salt water, and forcing my cramping arms to paddle like my life depended on it (because it did). And I was ready to retreat to the safety of our hotel’s paddle pool.  But afterward, we went to a more serene snorkelling spot where the fish practically pose for selfies with you. There, I could rest. I had time to appreciate the coral and remember why I loved snorkelling so much. And I could even practice my duck dives! This wild snorkelling adventure got me thinking about what it's really like to be a business owner. I've spent the majority of my self-employed era diving into more sink-or-swim situations than I can count. From my first project, to my first launch, all the way to trying to find the right contractors to hire — I've had to dive head-first outta my comfort zone and into the deep-end, and then paddle vigorously to stay afloat. And I bet you have, too. Most of the time, it can feel like the tide is working against us. And when there’s no immediate lifeboat in sight, it can be tempting to throw up our arms and give up. But while getting out of our comfort zones is crucial for becoming a better business owner (after all, smooth seas don’t make skilled sailors) — I’m realising it’s ok to slink back to calmer waters every so often. To rest. To find the joy and remember what we love about business and why we got into it in the first place. So if you’ve been battling rough seas where it feels like the tide is always against you — don’t abandon ship just yet. Take it as a sign to drop anchor for a while, float on serene waters, an and rediscover why you started in the first place. Remember, every ebb has its flow. . . . . . . #freelancewriter #creativecopywriter #launchcopy #digitalproductlaunch #coursecreators #creativeentrepreneur #launchcopywriter #bali #snorkelling #onlinebusinessowner #businessadvice #freelancingadvice
itsashchow
itsashchow
•
Follow
While it looks like I've got my snorkelling sh*t together -- not pictured is the literal sink-or-swim situation I found myself in 10 mins beforehand. On our first snorkelling stop - I found myself battered by the choppy waves, choking on mouthfuls of salt water, and forcing my cramping arms to paddle like my life depended on it (because it did). And I was ready to retreat to the safety of our hotel’s paddle pool.  But afterward, we went to a more serene snorkelling spot where the fish practically pose for selfies with you. There, I could rest. I had time to appreciate the coral and remember why I loved snorkelling so much. And I could even practice my duck dives! This wild snorkelling adventure got me thinking about what it's really like to be a business owner. I've spent the majority of my self-employed era diving into more sink-or-swim situations than I can count. From my first project, to my first launch, all the way to trying to find the right contractors to hire — I've had to dive head-first outta my comfort zone and into the deep-end, and then paddle vigorously to stay afloat. And I bet you have, too. Most of the time, it can feel like the tide is working against us. And when there’s no immediate lifeboat in sight, it can be tempting to throw up our arms and give up. But while getting out of our comfort zones is crucial for becoming a better business owner (after all, smooth seas don’t make skilled sailors) — I’m realising it’s ok to slink back to calmer waters every so often. To rest. To find the joy and remember what we love about business and why we got into it in the first place. So if you’ve been battling rough seas where it feels like the tide is always against you — don’t abandon ship just yet. Take it as a sign to drop anchor for a while, float on serene waters, an and rediscover why you started in the first place. Remember, every ebb has its flow. . . . . . . #freelancewriter #creativecopywriter #launchcopy #digitalproductlaunch #coursecreators #creativeentrepreneur #launchcopywriter #bali #snorkelling #onlinebusinessowner #businessadvice #freelancingadvice
1 month ago
View on Instagram |
2/5
Celebrating 6 months of married life with my partner in crime ❤ When people ask me what married life is like, I say:

 "It feels both utterly surreal and completely normal all at the same time."

 Surreal because I'm amazed at all the events that led us here. And normal because it feels like Ben has always been by my side. 

The past 6 months have been filled with new discoveries about each other's quirks. Escaping on many holidays. Binge watching tv shows in one night. Arguments over dishes, laundry, and who hogs the blanket the most. (PS. Our solution is to have 2 blankets). 

And while it's only a teeny, tiny toe dip into the pond of married life -- I can't wait to experience more surreal and normal moments life throws at us.
Celebrating 6 months of married life with my partner in crime ❤ When people ask me what married life is like, I say:

 "It feels both utterly surreal and completely normal all at the same time."

 Surreal because I'm amazed at all the events that led us here. And normal because it feels like Ben has always been by my side. 

The past 6 months have been filled with new discoveries about each other's quirks. Escaping on many holidays. Binge watching tv shows in one night. Arguments over dishes, laundry, and who hogs the blanket the most. (PS. Our solution is to have 2 blankets). 

And while it's only a teeny, tiny toe dip into the pond of married life -- I can't wait to experience more surreal and normal moments life throws at us.
Celebrating 6 months of married life with my partner in crime ❤ When people ask me what married life is like, I say:

 "It feels both utterly surreal and completely normal all at the same time."

 Surreal because I'm amazed at all the events that led us here. And normal because it feels like Ben has always been by my side. 

The past 6 months have been filled with new discoveries about each other's quirks. Escaping on many holidays. Binge watching tv shows in one night. Arguments over dishes, laundry, and who hogs the blanket the most. (PS. Our solution is to have 2 blankets). 

And while it's only a teeny, tiny toe dip into the pond of married life -- I can't wait to experience more surreal and normal moments life throws at us.
Celebrating 6 months of married life with my partner in crime ❤ When people ask me what married life is like, I say:

 "It feels both utterly surreal and completely normal all at the same time."

 Surreal because I'm amazed at all the events that led us here. And normal because it feels like Ben has always been by my side. 

The past 6 months have been filled with new discoveries about each other's quirks. Escaping on many holidays. Binge watching tv shows in one night. Arguments over dishes, laundry, and who hogs the blanket the most. (PS. Our solution is to have 2 blankets). 

And while it's only a teeny, tiny toe dip into the pond of married life -- I can't wait to experience more surreal and normal moments life throws at us.
Celebrating 6 months of married life with my partner in crime ❤ When people ask me what married life is like, I say:

 "It feels both utterly surreal and completely normal all at the same time."

 Surreal because I'm amazed at all the events that led us here. And normal because it feels like Ben has always been by my side. 

The past 6 months have been filled with new discoveries about each other's quirks. Escaping on many holidays. Binge watching tv shows in one night. Arguments over dishes, laundry, and who hogs the blanket the most. (PS. Our solution is to have 2 blankets). 

And while it's only a teeny, tiny toe dip into the pond of married life -- I can't wait to experience more surreal and normal moments life throws at us.
Celebrating 6 months of married life with my partner in crime ❤ When people ask me what married life is like, I say:

 "It feels both utterly surreal and completely normal all at the same time."

 Surreal because I'm amazed at all the events that led us here. And normal because it feels like Ben has always been by my side. 

The past 6 months have been filled with new discoveries about each other's quirks. Escaping on many holidays. Binge watching tv shows in one night. Arguments over dishes, laundry, and who hogs the blanket the most. (PS. Our solution is to have 2 blankets). 

And while it's only a teeny, tiny toe dip into the pond of married life -- I can't wait to experience more surreal and normal moments life throws at us.
Celebrating 6 months of married life with my partner in crime ❤ When people ask me what married life is like, I say:

 "It feels both utterly surreal and completely normal all at the same time."

 Surreal because I'm amazed at all the events that led us here. And normal because it feels like Ben has always been by my side. 

The past 6 months have been filled with new discoveries about each other's quirks. Escaping on many holidays. Binge watching tv shows in one night. Arguments over dishes, laundry, and who hogs the blanket the most. (PS. Our solution is to have 2 blankets). 

And while it's only a teeny, tiny toe dip into the pond of married life -- I can't wait to experience more surreal and normal moments life throws at us.
Celebrating 6 months of married life with my partner in crime ❤ When people ask me what married life is like, I say:

 "It feels both utterly surreal and completely normal all at the same time."

 Surreal because I'm amazed at all the events that led us here. And normal because it feels like Ben has always been by my side. 

The past 6 months have been filled with new discoveries about each other's quirks. Escaping on many holidays. Binge watching tv shows in one night. Arguments over dishes, laundry, and who hogs the blanket the most. (PS. Our solution is to have 2 blankets). 

And while it's only a teeny, tiny toe dip into the pond of married life -- I can't wait to experience more surreal and normal moments life throws at us.
itsashchow
itsashchow
•
Follow
Celebrating 6 months of married life with my partner in crime ❤ When people ask me what married life is like, I say: "It feels both utterly surreal and completely normal all at the same time." Surreal because I'm amazed at all the events that led us here. And normal because it feels like Ben has always been by my side. The past 6 months have been filled with new discoveries about each other's quirks. Escaping on many holidays. Binge watching tv shows in one night. Arguments over dishes, laundry, and who hogs the blanket the most. (PS. Our solution is to have 2 blankets). And while it's only a teeny, tiny toe dip into the pond of married life -- I can't wait to experience more surreal and normal moments life throws at us.
1 month ago
View on Instagram |
3/5
Bliss in Bali 🐠🌴 Spent a surreal week chasing waterfalls, visiting countless infinity pools, and making every hour happy hour.
Bliss in Bali 🐠🌴 Spent a surreal week chasing waterfalls, visiting countless infinity pools, and making every hour happy hour.
Bliss in Bali 🐠🌴 Spent a surreal week chasing waterfalls, visiting countless infinity pools, and making every hour happy hour.
Bliss in Bali 🐠🌴 Spent a surreal week chasing waterfalls, visiting countless infinity pools, and making every hour happy hour.
Bliss in Bali 🐠🌴 Spent a surreal week chasing waterfalls, visiting countless infinity pools, and making every hour happy hour.
Bliss in Bali 🐠🌴 Spent a surreal week chasing waterfalls, visiting countless infinity pools, and making every hour happy hour.
Bliss in Bali 🐠🌴 Spent a surreal week chasing waterfalls, visiting countless infinity pools, and making every hour happy hour.
Bliss in Bali 🐠🌴 Spent a surreal week chasing waterfalls, visiting countless infinity pools, and making every hour happy hour.
Bliss in Bali 🐠🌴 Spent a surreal week chasing waterfalls, visiting countless infinity pools, and making every hour happy hour.
Bliss in Bali 🐠🌴 Spent a surreal week chasing waterfalls, visiting countless infinity pools, and making every hour happy hour.
itsashchow
itsashchow
•
Follow
Bliss in Bali 🐠🌴 Spent a surreal week chasing waterfalls, visiting countless infinity pools, and making every hour happy hour.
2 months ago
View on Instagram |
4/5
When I first started my business, I used to be so scared of selling. 

Which is kinda ironic because as a launch copywriter who's really good at helping others sell their courses, you'd think I'd be good at this too.

But for a long time, I would curl up into a ball and hide. I didn't want to be annoying or alienate my audience.

So I'd try to do it as subtly as possible and hoping that *one* caption would somehow convince someone to buy from me. 

But because I wasn't marketing or selling...

I wasn't getting as many clients…

Which meant I didn't get the revenue I wanted…

Which meant I spent more time worrying about how to make money instead of focusing on what I *really* wanted to do - which was to make an impact.

But then I heard this mindset shift that really helped me:

Selling, when done ethically, isn’t bad.

Selling is just a conversation between you and your prospect. It's all about empathising with the challenges they're facing and laying out the reasons why your course or product will help them.

Because think about it:

If you knew you had an amazing product that you *know* is going to transform someone's life for the better - why would you hoard it and keep it all to yourself?

So if you've been scared to sell your courses or services, remember that selling isn't bad.

It's about having empathy-driven conversations and getting your solution in front of more of the right people so you can change their life for the better.

And if you've been wondering how to translate those conversations^ into your launch assets and sell in a way that doesn't give you the ick...

My launch packages are all about pinpointing exactly what your audience needs to hear, identifying the best stories you should share, and creating empathy-driven sales assets that make your audience understand why you're worth buying from.

Now booking for August. Link in bio. 
.
.
.
.
.
.
#freelancewriter #creativecopywriter #launchcopy #digitalproductlaunch #coursecreators #creativeentrepreneur #launchcopywriter #creativepreneur #evergreenlaunch #livelaunch #launchemails #businesschicks #salespage #launchcopywriter #womanownedbusiness #freelancingfemales
itsashchow
itsashchow
•
Follow
When I first started my business, I used to be so scared of selling. Which is kinda ironic because as a launch copywriter who's really good at helping others sell their courses, you'd think I'd be good at this too. But for a long time, I would curl up into a ball and hide. I didn't want to be annoying or alienate my audience. So I'd try to do it as subtly as possible and hoping that *one* caption would somehow convince someone to buy from me. But because I wasn't marketing or selling... I wasn't getting as many clients… Which meant I didn't get the revenue I wanted… Which meant I spent more time worrying about how to make money instead of focusing on what I *really* wanted to do - which was to make an impact. But then I heard this mindset shift that really helped me: Selling, when done ethically, isn’t bad. Selling is just a conversation between you and your prospect. It's all about empathising with the challenges they're facing and laying out the reasons why your course or product will help them. Because think about it: If you knew you had an amazing product that you *know* is going to transform someone's life for the better - why would you hoard it and keep it all to yourself? So if you've been scared to sell your courses or services, remember that selling isn't bad. It's about having empathy-driven conversations and getting your solution in front of more of the right people so you can change their life for the better. And if you've been wondering how to translate those conversations^ into your launch assets and sell in a way that doesn't give you the ick... My launch packages are all about pinpointing exactly what your audience needs to hear, identifying the best stories you should share, and creating empathy-driven sales assets that make your audience understand why you're worth buying from. Now booking for August. Link in bio. . . . . . . #freelancewriter #creativecopywriter #launchcopy #digitalproductlaunch #coursecreators #creativeentrepreneur #launchcopywriter #creativepreneur #evergreenlaunch #livelaunch #launchemails #businesschicks #salespage #launchcopywriter #womanownedbusiness #freelancingfemales
3 months ago
View on Instagram |
5/5
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