the blog

Personal essays & stories about launching, copy, and all the deeply human emotions we wrestle with when running a business

Mental Health

Mind Your Business

What other people are doing should be of no concern to you. What he is doing with her is not a story-line you need to care about unless you’re invited to play a part in their drama.

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All the Feelings

Why I’m ditching the life plan

Don’t get me wrong, if you have a carefully curated life plan that is working completely for you, then you’re kinda my hero. But for now, I think I’m going to try letting spontaneity take the wheel and see where it takes me.

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Here’s How We Can Create a Meaningful Splash With Your Launch

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VIP Launch Strategy Day

Map out your launch strategy & messaging in a DAY ― not months

DIY Courses

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