the blog

Personal essays & stories about launching, copy, and all the deeply human emotions we wrestle with when running a business

Friendships

The Fault In Our Friendships

There’s a saying that you are the average of the 5 people you surround yourself with. If that’s true, then you’d want to be intentional about who you’re spending time with.

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Friendships

Brick by Brick: Thoughts on Building Community

Someone once told me they felt safe confiding in me about their burdens and I nearly cried. In its simplest form, I think that’s what community is: a group of imperfect humans providing a safe space to share about their imperfect lives.

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Here’s How We Can Create a Meaningful Splash With Your Launch

Done-For-You Launch Strategy & Copy

Hand off your entire launch to a pro, then sit back and relax.

VIP Launch Strategy Day

Map out your launch strategy & messaging in a DAY ― not months

DIY Courses

Learn the principles behind high-converting launches so you can do it for yourself again and again (and again!)

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