Ashley Chow

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buildingcommunity

21 Nov 2018

Brick by Brick: Thoughts on Building Community

Someone once told me they felt safe confiding in me about their burdens and I nearly cried. In its simplest form, I think that’s what community is: a group of imperfect humans providing a safe space to share about their imperfect lives.

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Ash In The Wild

And then there was you ❤ Thanks to everyone who came out over the weekend to celebrate and throw back Aperol Spritzes with us!  And special thanks to @bennymiddleton for always going above and beyond to make me feel so, so loved. Bring on the wedding 🥂🥳
And then there was you ❤ Thanks to everyone who came out over the weekend to celebrate and throw back Aperol Spritzes with us!  And special thanks to @bennymiddleton for always going above and beyond to make me feel so, so loved. Bring on the wedding 🥂🥳
And then there was you ❤ Thanks to everyone who came out over the weekend to celebrate and throw back Aperol Spritzes with us!  And special thanks to @bennymiddleton for always going above and beyond to make me feel so, so loved. Bring on the wedding 🥂🥳
And then there was you ❤ Thanks to everyone who came out over the weekend to celebrate and throw back Aperol Spritzes with us!  And special thanks to @bennymiddleton for always going above and beyond to make me feel so, so loved. Bring on the wedding 🥂🥳
And then there was you ❤ Thanks to everyone who came out over the weekend to celebrate and throw back Aperol Spritzes with us!  And special thanks to @bennymiddleton for always going above and beyond to make me feel so, so loved. Bring on the wedding 🥂🥳
And then there was you ❤ Thanks to everyone who came out over the weekend to celebrate and throw back Aperol Spritzes with us!  And special thanks to @bennymiddleton for always going above and beyond to make me feel so, so loved. Bring on the wedding 🥂🥳
And then there was you ❤ Thanks to everyone who came out over the weekend to celebrate and throw back Aperol Spritzes with us!  And special thanks to @bennymiddleton for always going above and beyond to make me feel so, so loved. Bring on the wedding 🥂🥳
And then there was you ❤ Thanks to everyone who came out over the weekend to celebrate and throw back Aperol Spritzes with us!  And special thanks to @bennymiddleton for always going above and beyond to make me feel so, so loved. Bring on the wedding 🥂🥳
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And then there was you ❤ Thanks to everyone who came out over the weekend to celebrate and throw back Aperol Spritzes with us!  And special thanks to @bennymiddleton for always going above and beyond to make me feel so, so loved. Bring on the wedding 🥂🥳
3 weeks ago
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1/4
Tickles and giggles with my forever wedding date ❣ In other news, May - July has looked like a whirlwind blur of: Visiting wedding venues. Launching my product. Helping *others* launch their products. Writing tons of sales copy. Getting the 'vid. Recovering from the 'vid. Proposing to my bridesmaids. Hitting my highest revenue month. Re-evaluating what success really means. Speeding up. Slowing down. And trying to find that beautiful sweet spot called ~ balance ~. Been a wild first half of the year. Can't wait to see what the next half brings x
Tickles and giggles with my forever wedding date ❣ In other news, May - July has looked like a whirlwind blur of: Visiting wedding venues. Launching my product. Helping *others* launch their products. Writing tons of sales copy. Getting the 'vid. Recovering from the 'vid. Proposing to my bridesmaids. Hitting my highest revenue month. Re-evaluating what success really means. Speeding up. Slowing down. And trying to find that beautiful sweet spot called ~ balance ~. Been a wild first half of the year. Can't wait to see what the next half brings x
itsashchow
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Tickles and giggles with my forever wedding date ❣ In other news, May - July has looked like a whirlwind blur of: Visiting wedding venues. Launching my product. Helping *others* launch their products. Writing tons of sales copy. Getting the 'vid. Recovering from the 'vid. Proposing to my bridesmaids. Hitting my highest revenue month. Re-evaluating what success really means. Speeding up. Slowing down. And trying to find that beautiful sweet spot called ~ balance ~. Been a wild first half of the year. Can't wait to see what the next half brings x
2 months ago
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2/4
Fancy an espresso martini to help you get through your launch? Then in the words of @nicolamoors , you need The Pre-Launch POWER Pack! Swipe to learn how it's helped other course creators and copywriters start their launch off with a bang... 👉 And here's how it'll help Y-O-U: ​​With The Pre-Launch POWER Pack in your arsenal, you’ll be able to plan, write, AND schedule all the socials for your pre-launch & launch period ― in advance Which means the next time you open the doors to your course or digital product, you’ll no longer neglect your pre-launch phase (or leave it till the last minute). You’ll no longer pluck random topics to make Reels about or engage in pointless staring matches with your Google Doc. And you’ll no longer deal with puddles and trickles of sales because well… your audience didn’t even know you were launching. 🤷 Instead ― You’ll be able to write the posts that’ll turn your pre-launch phase into the heavy lifting champion it’s meant to be. You’ll roll into your launch with a pre-launch that’s done the job of getting your audience eager to sign up (and actually complete your course). You’ll get to step back and take a breather from your launch if you need to instead of haphazardly creating last minute content. And at the very least - You'll know you did everything in your power to prime your audience AND get your product in their hands (instead of broadcasting radio silence cos you were too exhausted to promote your launch). So if you’re ready to POWER up your pre-launch and get more sales rolling through your doors ― head to my link in bio before doors shut on May 17th 11pm AEST / 9am ET. . . . . . . #launchstrategist #launchcopywriter #coursecreators #coursecreator #launchstrategy #digitalproducts #launchstrategy #DCA #launchemails #risingtidesociety #freelancewriter #evergreenlaunch #prelaunch #instagramcaptions #prelaunchcontent #prelaunchstrategy #socials #socialscopy #theprelaunchpowerpack
Fancy an espresso martini to help you get through your launch? Then in the words of @nicolamoors , you need The Pre-Launch POWER Pack! Swipe to learn how it's helped other course creators and copywriters start their launch off with a bang... 👉 And here's how it'll help Y-O-U: ​​With The Pre-Launch POWER Pack in your arsenal, you’ll be able to plan, write, AND schedule all the socials for your pre-launch & launch period ― in advance Which means the next time you open the doors to your course or digital product, you’ll no longer neglect your pre-launch phase (or leave it till the last minute). You’ll no longer pluck random topics to make Reels about or engage in pointless staring matches with your Google Doc. And you’ll no longer deal with puddles and trickles of sales because well… your audience didn’t even know you were launching. 🤷 Instead ― You’ll be able to write the posts that’ll turn your pre-launch phase into the heavy lifting champion it’s meant to be. You’ll roll into your launch with a pre-launch that’s done the job of getting your audience eager to sign up (and actually complete your course). You’ll get to step back and take a breather from your launch if you need to instead of haphazardly creating last minute content. And at the very least - You'll know you did everything in your power to prime your audience AND get your product in their hands (instead of broadcasting radio silence cos you were too exhausted to promote your launch). So if you’re ready to POWER up your pre-launch and get more sales rolling through your doors ― head to my link in bio before doors shut on May 17th 11pm AEST / 9am ET. . . . . . . #launchstrategist #launchcopywriter #coursecreators #coursecreator #launchstrategy #digitalproducts #launchstrategy #DCA #launchemails #risingtidesociety #freelancewriter #evergreenlaunch #prelaunch #instagramcaptions #prelaunchcontent #prelaunchstrategy #socials #socialscopy #theprelaunchpowerpack
Fancy an espresso martini to help you get through your launch? Then in the words of @nicolamoors , you need The Pre-Launch POWER Pack! Swipe to learn how it's helped other course creators and copywriters start their launch off with a bang... 👉 And here's how it'll help Y-O-U: ​​With The Pre-Launch POWER Pack in your arsenal, you’ll be able to plan, write, AND schedule all the socials for your pre-launch & launch period ― in advance Which means the next time you open the doors to your course or digital product, you’ll no longer neglect your pre-launch phase (or leave it till the last minute). You’ll no longer pluck random topics to make Reels about or engage in pointless staring matches with your Google Doc. And you’ll no longer deal with puddles and trickles of sales because well… your audience didn’t even know you were launching. 🤷 Instead ― You’ll be able to write the posts that’ll turn your pre-launch phase into the heavy lifting champion it’s meant to be. You’ll roll into your launch with a pre-launch that’s done the job of getting your audience eager to sign up (and actually complete your course). You’ll get to step back and take a breather from your launch if you need to instead of haphazardly creating last minute content. And at the very least - You'll know you did everything in your power to prime your audience AND get your product in their hands (instead of broadcasting radio silence cos you were too exhausted to promote your launch). So if you’re ready to POWER up your pre-launch and get more sales rolling through your doors ― head to my link in bio before doors shut on May 17th 11pm AEST / 9am ET. . . . . . . #launchstrategist #launchcopywriter #coursecreators #coursecreator #launchstrategy #digitalproducts #launchstrategy #DCA #launchemails #risingtidesociety #freelancewriter #evergreenlaunch #prelaunch #instagramcaptions #prelaunchcontent #prelaunchstrategy #socials #socialscopy #theprelaunchpowerpack
Fancy an espresso martini to help you get through your launch? Then in the words of @nicolamoors , you need The Pre-Launch POWER Pack! Swipe to learn how it's helped other course creators and copywriters start their launch off with a bang... 👉 And here's how it'll help Y-O-U: ​​With The Pre-Launch POWER Pack in your arsenal, you’ll be able to plan, write, AND schedule all the socials for your pre-launch & launch period ― in advance Which means the next time you open the doors to your course or digital product, you’ll no longer neglect your pre-launch phase (or leave it till the last minute). You’ll no longer pluck random topics to make Reels about or engage in pointless staring matches with your Google Doc. And you’ll no longer deal with puddles and trickles of sales because well… your audience didn’t even know you were launching. 🤷 Instead ― You’ll be able to write the posts that’ll turn your pre-launch phase into the heavy lifting champion it’s meant to be. You’ll roll into your launch with a pre-launch that’s done the job of getting your audience eager to sign up (and actually complete your course). You’ll get to step back and take a breather from your launch if you need to instead of haphazardly creating last minute content. And at the very least - You'll know you did everything in your power to prime your audience AND get your product in their hands (instead of broadcasting radio silence cos you were too exhausted to promote your launch). So if you’re ready to POWER up your pre-launch and get more sales rolling through your doors ― head to my link in bio before doors shut on May 17th 11pm AEST / 9am ET. . . . . . . #launchstrategist #launchcopywriter #coursecreators #coursecreator #launchstrategy #digitalproducts #launchstrategy #DCA #launchemails #risingtidesociety #freelancewriter #evergreenlaunch #prelaunch #instagramcaptions #prelaunchcontent #prelaunchstrategy #socials #socialscopy #theprelaunchpowerpack
Fancy an espresso martini to help you get through your launch? Then in the words of @nicolamoors , you need The Pre-Launch POWER Pack! Swipe to learn how it's helped other course creators and copywriters start their launch off with a bang... 👉 And here's how it'll help Y-O-U: ​​With The Pre-Launch POWER Pack in your arsenal, you’ll be able to plan, write, AND schedule all the socials for your pre-launch & launch period ― in advance Which means the next time you open the doors to your course or digital product, you’ll no longer neglect your pre-launch phase (or leave it till the last minute). You’ll no longer pluck random topics to make Reels about or engage in pointless staring matches with your Google Doc. And you’ll no longer deal with puddles and trickles of sales because well… your audience didn’t even know you were launching. 🤷 Instead ― You’ll be able to write the posts that’ll turn your pre-launch phase into the heavy lifting champion it’s meant to be. You’ll roll into your launch with a pre-launch that’s done the job of getting your audience eager to sign up (and actually complete your course). You’ll get to step back and take a breather from your launch if you need to instead of haphazardly creating last minute content. And at the very least - You'll know you did everything in your power to prime your audience AND get your product in their hands (instead of broadcasting radio silence cos you were too exhausted to promote your launch). So if you’re ready to POWER up your pre-launch and get more sales rolling through your doors ― head to my link in bio before doors shut on May 17th 11pm AEST / 9am ET. . . . . . . #launchstrategist #launchcopywriter #coursecreators #coursecreator #launchstrategy #digitalproducts #launchstrategy #DCA #launchemails #risingtidesociety #freelancewriter #evergreenlaunch #prelaunch #instagramcaptions #prelaunchcontent #prelaunchstrategy #socials #socialscopy #theprelaunchpowerpack
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Fancy an espresso martini to help you get through your launch? Then in the words of @nicolamoors , you need The Pre-Launch POWER Pack! Swipe to learn how it's helped other course creators and copywriters start their launch off with a bang... 👉 And here's how it'll help Y-O-U: ​​With The Pre-Launch POWER Pack in your arsenal, you’ll be able to plan, write, AND schedule all the socials for your pre-launch & launch period ― in advance Which means the next time you open the doors to your course or digital product, you’ll no longer neglect your pre-launch phase (or leave it till the last minute). You’ll no longer pluck random topics to make Reels about or engage in pointless staring matches with your Google Doc. And you’ll no longer deal with puddles and trickles of sales because well… your audience didn’t even know you were launching. 🤷 Instead ― You’ll be able to write the posts that’ll turn your pre-launch phase into the heavy lifting champion it’s meant to be. You’ll roll into your launch with a pre-launch that’s done the job of getting your audience eager to sign up (and actually complete your course). You’ll get to step back and take a breather from your launch if you need to instead of haphazardly creating last minute content. And at the very least - You'll know you did everything in your power to prime your audience AND get your product in their hands (instead of broadcasting radio silence cos you were too exhausted to promote your launch). So if you’re ready to POWER up your pre-launch and get more sales rolling through your doors ― head to my link in bio before doors shut on May 17th 11pm AEST / 9am ET. . . . . . . #launchstrategist #launchcopywriter #coursecreators #coursecreator #launchstrategy #digitalproducts #launchstrategy #DCA #launchemails #risingtidesociety #freelancewriter #evergreenlaunch #prelaunch #instagramcaptions #prelaunchcontent #prelaunchstrategy #socials #socialscopy #theprelaunchpowerpack
5 months ago
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3/4
PSA: Your pre-launch isn't just about building hype and getting people excited about your course. ​​​​​​​​ ​​​​​​​​ A lot of pre-launch content I see in the wild tend to focus solely on teasing the big reveal or dropping hints about their upcoming course. ​​​​​​​​ ​​​​​​​​ And while this is a good strategy for increasing engagement and getting people's eyes on your feed - ​​​​​​​​ ​​​​​​​​ It doesn't prepare your prospect to feel comfortable about spending their money with you. ​​​​​​​​ ​​​​​​​​ Your prospect's objections may cause them to leap straight off the sales page.​​​​​​​​ ​​​​​​​​ Or they may feel buyer's remorse because they were duped by the hype OR weren't ready to complete the whole course. ​​​​​​​​ ​​​​​​​​ That's why your pre-launch content needs to go beyond building hype, and focus on addressing your prospect's beliefs and objections. ​​​​​​​​ ​​​​​​​​ Not sure how to do this? ​​​​​​​​ ​​​​​​​​ You're in luck! ​​​​​​​​ ​​​​​​​​ The Pre-Launch POWER Pack contains the roadmap, guide, and timeline you need to craft a highly-effective pre-launch strategy that’ll guide your audience closer to the buy button. ​​​​​​​​ ​​​​​​​​ With this in your back-pocket, you'll no longer waste time creating content *just* to build hype or neglect the pre-launch completely.​​​​​​​​ ​​​​​​​​ Instead, you'll be able to roll into Day 1 of your launch with a pre-launch that's done the job of getting your audience eager to buy (and actually complete!) your course. ​​​​​​​​ ​​​​​​​​ Link in bio to snap it up!​​​​​​​​ ​​​​​​​​ ​​​​​​​​ ​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ #launchstrategist #launchcopywriter #coursecreators #coursecreator #launchstrategy #digitalproducts #launchstrategy #DCA #launchemails #risingtidesociety #freelancewriter #evergreenlaunch #prelaunch #instagramcaptions #prelaunchcontent #prelaunchstrategy #socials #socialscopy #theprelaunchpowerpack
PSA: Your pre-launch isn't just about building hype and getting people excited about your course. ​​​​​​​​ ​​​​​​​​ A lot of pre-launch content I see in the wild tend to focus solely on teasing the big reveal or dropping hints about their upcoming course. ​​​​​​​​ ​​​​​​​​ And while this is a good strategy for increasing engagement and getting people's eyes on your feed - ​​​​​​​​ ​​​​​​​​ It doesn't prepare your prospect to feel comfortable about spending their money with you. ​​​​​​​​ ​​​​​​​​ Your prospect's objections may cause them to leap straight off the sales page.​​​​​​​​ ​​​​​​​​ Or they may feel buyer's remorse because they were duped by the hype OR weren't ready to complete the whole course. ​​​​​​​​ ​​​​​​​​ That's why your pre-launch content needs to go beyond building hype, and focus on addressing your prospect's beliefs and objections. ​​​​​​​​ ​​​​​​​​ Not sure how to do this? ​​​​​​​​ ​​​​​​​​ You're in luck! ​​​​​​​​ ​​​​​​​​ The Pre-Launch POWER Pack contains the roadmap, guide, and timeline you need to craft a highly-effective pre-launch strategy that’ll guide your audience closer to the buy button. ​​​​​​​​ ​​​​​​​​ With this in your back-pocket, you'll no longer waste time creating content *just* to build hype or neglect the pre-launch completely.​​​​​​​​ ​​​​​​​​ Instead, you'll be able to roll into Day 1 of your launch with a pre-launch that's done the job of getting your audience eager to buy (and actually complete!) your course. ​​​​​​​​ ​​​​​​​​ Link in bio to snap it up!​​​​​​​​ ​​​​​​​​ ​​​​​​​​ ​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ #launchstrategist #launchcopywriter #coursecreators #coursecreator #launchstrategy #digitalproducts #launchstrategy #DCA #launchemails #risingtidesociety #freelancewriter #evergreenlaunch #prelaunch #instagramcaptions #prelaunchcontent #prelaunchstrategy #socials #socialscopy #theprelaunchpowerpack
PSA: Your pre-launch isn't just about building hype and getting people excited about your course. ​​​​​​​​ ​​​​​​​​ A lot of pre-launch content I see in the wild tend to focus solely on teasing the big reveal or dropping hints about their upcoming course. ​​​​​​​​ ​​​​​​​​ And while this is a good strategy for increasing engagement and getting people's eyes on your feed - ​​​​​​​​ ​​​​​​​​ It doesn't prepare your prospect to feel comfortable about spending their money with you. ​​​​​​​​ ​​​​​​​​ Your prospect's objections may cause them to leap straight off the sales page.​​​​​​​​ ​​​​​​​​ Or they may feel buyer's remorse because they were duped by the hype OR weren't ready to complete the whole course. ​​​​​​​​ ​​​​​​​​ That's why your pre-launch content needs to go beyond building hype, and focus on addressing your prospect's beliefs and objections. ​​​​​​​​ ​​​​​​​​ Not sure how to do this? ​​​​​​​​ ​​​​​​​​ You're in luck! ​​​​​​​​ ​​​​​​​​ The Pre-Launch POWER Pack contains the roadmap, guide, and timeline you need to craft a highly-effective pre-launch strategy that’ll guide your audience closer to the buy button. ​​​​​​​​ ​​​​​​​​ With this in your back-pocket, you'll no longer waste time creating content *just* to build hype or neglect the pre-launch completely.​​​​​​​​ ​​​​​​​​ Instead, you'll be able to roll into Day 1 of your launch with a pre-launch that's done the job of getting your audience eager to buy (and actually complete!) your course. ​​​​​​​​ ​​​​​​​​ Link in bio to snap it up!​​​​​​​​ ​​​​​​​​ ​​​​​​​​ ​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ #launchstrategist #launchcopywriter #coursecreators #coursecreator #launchstrategy #digitalproducts #launchstrategy #DCA #launchemails #risingtidesociety #freelancewriter #evergreenlaunch #prelaunch #instagramcaptions #prelaunchcontent #prelaunchstrategy #socials #socialscopy #theprelaunchpowerpack
PSA: Your pre-launch isn't just about building hype and getting people excited about your course. ​​​​​​​​ ​​​​​​​​ A lot of pre-launch content I see in the wild tend to focus solely on teasing the big reveal or dropping hints about their upcoming course. ​​​​​​​​ ​​​​​​​​ And while this is a good strategy for increasing engagement and getting people's eyes on your feed - ​​​​​​​​ ​​​​​​​​ It doesn't prepare your prospect to feel comfortable about spending their money with you. ​​​​​​​​ ​​​​​​​​ Your prospect's objections may cause them to leap straight off the sales page.​​​​​​​​ ​​​​​​​​ Or they may feel buyer's remorse because they were duped by the hype OR weren't ready to complete the whole course. ​​​​​​​​ ​​​​​​​​ That's why your pre-launch content needs to go beyond building hype, and focus on addressing your prospect's beliefs and objections. ​​​​​​​​ ​​​​​​​​ Not sure how to do this? ​​​​​​​​ ​​​​​​​​ You're in luck! ​​​​​​​​ ​​​​​​​​ The Pre-Launch POWER Pack contains the roadmap, guide, and timeline you need to craft a highly-effective pre-launch strategy that’ll guide your audience closer to the buy button. ​​​​​​​​ ​​​​​​​​ With this in your back-pocket, you'll no longer waste time creating content *just* to build hype or neglect the pre-launch completely.​​​​​​​​ ​​​​​​​​ Instead, you'll be able to roll into Day 1 of your launch with a pre-launch that's done the job of getting your audience eager to buy (and actually complete!) your course. ​​​​​​​​ ​​​​​​​​ Link in bio to snap it up!​​​​​​​​ ​​​​​​​​ ​​​​​​​​ ​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ #launchstrategist #launchcopywriter #coursecreators #coursecreator #launchstrategy #digitalproducts #launchstrategy #DCA #launchemails #risingtidesociety #freelancewriter #evergreenlaunch #prelaunch #instagramcaptions #prelaunchcontent #prelaunchstrategy #socials #socialscopy #theprelaunchpowerpack
PSA: Your pre-launch isn't just about building hype and getting people excited about your course. ​​​​​​​​ ​​​​​​​​ A lot of pre-launch content I see in the wild tend to focus solely on teasing the big reveal or dropping hints about their upcoming course. ​​​​​​​​ ​​​​​​​​ And while this is a good strategy for increasing engagement and getting people's eyes on your feed - ​​​​​​​​ ​​​​​​​​ It doesn't prepare your prospect to feel comfortable about spending their money with you. ​​​​​​​​ ​​​​​​​​ Your prospect's objections may cause them to leap straight off the sales page.​​​​​​​​ ​​​​​​​​ Or they may feel buyer's remorse because they were duped by the hype OR weren't ready to complete the whole course. ​​​​​​​​ ​​​​​​​​ That's why your pre-launch content needs to go beyond building hype, and focus on addressing your prospect's beliefs and objections. ​​​​​​​​ ​​​​​​​​ Not sure how to do this? ​​​​​​​​ ​​​​​​​​ You're in luck! ​​​​​​​​ ​​​​​​​​ The Pre-Launch POWER Pack contains the roadmap, guide, and timeline you need to craft a highly-effective pre-launch strategy that’ll guide your audience closer to the buy button. ​​​​​​​​ ​​​​​​​​ With this in your back-pocket, you'll no longer waste time creating content *just* to build hype or neglect the pre-launch completely.​​​​​​​​ ​​​​​​​​ Instead, you'll be able to roll into Day 1 of your launch with a pre-launch that's done the job of getting your audience eager to buy (and actually complete!) your course. ​​​​​​​​ ​​​​​​​​ Link in bio to snap it up!​​​​​​​​ ​​​​​​​​ ​​​​​​​​ ​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ #launchstrategist #launchcopywriter #coursecreators #coursecreator #launchstrategy #digitalproducts #launchstrategy #DCA #launchemails #risingtidesociety #freelancewriter #evergreenlaunch #prelaunch #instagramcaptions #prelaunchcontent #prelaunchstrategy #socials #socialscopy #theprelaunchpowerpack
PSA: Your pre-launch isn't just about building hype and getting people excited about your course. ​​​​​​​​ ​​​​​​​​ A lot of pre-launch content I see in the wild tend to focus solely on teasing the big reveal or dropping hints about their upcoming course. ​​​​​​​​ ​​​​​​​​ And while this is a good strategy for increasing engagement and getting people's eyes on your feed - ​​​​​​​​ ​​​​​​​​ It doesn't prepare your prospect to feel comfortable about spending their money with you. ​​​​​​​​ ​​​​​​​​ Your prospect's objections may cause them to leap straight off the sales page.​​​​​​​​ ​​​​​​​​ Or they may feel buyer's remorse because they were duped by the hype OR weren't ready to complete the whole course. ​​​​​​​​ ​​​​​​​​ That's why your pre-launch content needs to go beyond building hype, and focus on addressing your prospect's beliefs and objections. ​​​​​​​​ ​​​​​​​​ Not sure how to do this? ​​​​​​​​ ​​​​​​​​ You're in luck! ​​​​​​​​ ​​​​​​​​ The Pre-Launch POWER Pack contains the roadmap, guide, and timeline you need to craft a highly-effective pre-launch strategy that’ll guide your audience closer to the buy button. ​​​​​​​​ ​​​​​​​​ With this in your back-pocket, you'll no longer waste time creating content *just* to build hype or neglect the pre-launch completely.​​​​​​​​ ​​​​​​​​ Instead, you'll be able to roll into Day 1 of your launch with a pre-launch that's done the job of getting your audience eager to buy (and actually complete!) your course. ​​​​​​​​ ​​​​​​​​ Link in bio to snap it up!​​​​​​​​ ​​​​​​​​ ​​​​​​​​ ​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ #launchstrategist #launchcopywriter #coursecreators #coursecreator #launchstrategy #digitalproducts #launchstrategy #DCA #launchemails #risingtidesociety #freelancewriter #evergreenlaunch #prelaunch #instagramcaptions #prelaunchcontent #prelaunchstrategy #socials #socialscopy #theprelaunchpowerpack
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PSA: Your pre-launch isn't just about building hype and getting people excited about your course. ​​​​​​​​ ​​​​​​​​ A lot of pre-launch content I see in the wild tend to focus solely on teasing the big reveal or dropping hints about their upcoming course. ​​​​​​​​ ​​​​​​​​ And while this is a good strategy for increasing engagement and getting people's eyes on your feed - ​​​​​​​​ ​​​​​​​​ It doesn't prepare your prospect to feel comfortable about spending their money with you. ​​​​​​​​ ​​​​​​​​ Your prospect's objections may cause them to leap straight off the sales page.​​​​​​​​ ​​​​​​​​ Or they may feel buyer's remorse because they were duped by the hype OR weren't ready to complete the whole course. ​​​​​​​​ ​​​​​​​​ That's why your pre-launch content needs to go beyond building hype, and focus on addressing your prospect's beliefs and objections. ​​​​​​​​ ​​​​​​​​ Not sure how to do this? ​​​​​​​​ ​​​​​​​​ You're in luck! ​​​​​​​​ ​​​​​​​​ The Pre-Launch POWER Pack contains the roadmap, guide, and timeline you need to craft a highly-effective pre-launch strategy that’ll guide your audience closer to the buy button. ​​​​​​​​ ​​​​​​​​ With this in your back-pocket, you'll no longer waste time creating content *just* to build hype or neglect the pre-launch completely.​​​​​​​​ ​​​​​​​​ Instead, you'll be able to roll into Day 1 of your launch with a pre-launch that's done the job of getting your audience eager to buy (and actually complete!) your course. ​​​​​​​​ ​​​​​​​​ Link in bio to snap it up!​​​​​​​​ ​​​​​​​​ ​​​​​​​​ ​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ .​​​​​​​​ #launchstrategist #launchcopywriter #coursecreators #coursecreator #launchstrategy #digitalproducts #launchstrategy #DCA #launchemails #risingtidesociety #freelancewriter #evergreenlaunch #prelaunch #instagramcaptions #prelaunchcontent #prelaunchstrategy #socials #socialscopy #theprelaunchpowerpack
5 months ago
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